Cheerios Do What You Love Sweepstakes

Eligibility : Only open to legal residents of the United States, 18 years of age or older. Void in Puerto Rico and where prohibited or restricted by law.

Promotion Period : Sweepstakes begins at 12:01 P.M. (central time) on August 2, 2010 and ends at 11:59 A.M. (central time) on August 31, 2011.

Enter at: cheerios.com/Love

Limit : Sweepstakes entry limited to one entry per person per day and no more than one entry per email address per day

Prize (s):

SPORTS & FITNESS
Sports & Fitness Grand Prize
Entry Period 8/2/10 – 10/17/10
Prize Drawing 10/18/10
Travel Dates: 11/20/10 – 11/22/10

• Trip for 2 to a Stock Car Race in Florida
• Round trip coach air transportation from major airport nearest winner’s home to Miami, FL
• 4 day/3 night hotel accommodations
• Round trip ground transportation throughout or $400 towards rental car
• $300 spending money, awarded as a check
• $2,250 to be used to pay the taxes assessed on the prize value that are the responsibility of the winner, awarded as a check
• $150 to spend at #33 souvenir Hauler
• Guided Pit and Garage Tour with golf cart transportation at track
• Meet & Greet with Clint Boyer & Richard Childress
• Tour of the Speed Channel Stage
• Victory Lane admissions if #33 wins
• Use of Fan View Scanners for the race
• Gift Bag
• 12 VIP Coupons, each for a free box of Cheerios Cereal
• One flip camera with two memory cards
  ARV: $11,250

Sports & Fitness First Prize
Entry Period 10/18/10 – 8/31/11
Prize Drawing 9/1/11
Travel Dates October 2011 (TBD with 2011 schedule release)

• Trip for 2 to Stock Car Race in North Carolina
• Round trip coach air transportation from major airport nearest winner’s home to Charlotte, NC
• 3 day / 2 night hotel accommodations
• Round trip ground transportation throughout or $400 towards rental car
• $300 spending money, awarded as a check
• $2,250 to be used to pay the taxes assessed on the prize value that are the responsibility of the winner, awarded as a check
• Two (2) entrances into the Condo owned by Richard Childress at the track in Concord, NC for the big race in October
• $150 to spend at #33 souvenir Hauler
• Guided Pit and Garage Tour
• Meet and Greet with Clint Bowyer and Richard Childress
• Tour Speed Channel Stage
• Victory Lane admissions if #33 wins
• Use of Fan View scanners for the race
• Gift Bag
• 12 VIP coupons, each for a free box of Cheerios Cereal
  ARV: $11,250

FAMILY
Family Grand Prize
Entry Period 8/2/10 – 10/17/10
Prize Drawing 10/18/10
Fulfillment period 11/1/10 – 2/28/11 (timing TBD based on consultation)

• Customized experience based upon what the family is passionate about doing together and the size (in quantity) of the family.
• Includes $4,800 to be used to pay the taxes assessed on the prize value that are the responsibility of the winner, awarded as a check
• 12 VIP Coupons, each for a free box of Cheerios Cereal
• One flip camera with two memory cards
  ARV: up to $18,750

Family First Prize
Entry Period 10/18/10 – 8/31/11
Prize Drawing 9/1/11
Fulfillment period 9/1/11 – 9/30/11

• Ultimate Family Living Package includes:
• Yard Games, Outdoor BBQ Set, Grill, 42” TV, DVD/Blue Ray Player, Game Console + Games, Movies and Board Games
• Includes $2,500 to be used to pay the taxes assessed on the prize value that are the responsibility of the winner, awarded as a check
• 12 VIP coupons, each for a free box of Cheerios Cereal
  ARV: $12,500

HOME & GARDEN
Home & Garden Grand Prize
Entry Period 8/2/10 – 11/7/10
Prize Drawing 11/8/10
Fulfillment period TBD

• Trip for 2 to Boston, MA
• Roundtrip coach air transportation for 2 from major airport nearest winner’s home to Boston, MA
• 2 night hotel accommodations
• Round trip ground transfers
• $300 spending money, awarded as a check
• $2,625 to be used to pay the taxes assessed on the prize value that are the responsibility of the winner, awarded as a check
• Tour & lunch with cast/crew of This Old House Television Show
• Meeting/Consultation with Roger Cook
• $5,000 Home Improvement Store Gift Card (winner’s choice)
• 1 Year Subscription to This Old House magazine
• 12 VIP Coupons, each for a free box of Cheerios Cereal
• One flip camera with two memory cards
  ARV: $13,125

Home & Garden First Prize
Entry Period 11/8/10 – 8/31/11
Prize Drawing 9/1/11
Fulfillment period 9/1/11 – 9/30/11

• 5 Hours with Design Consultant in winner’s area of residence selected by Sponsor
• Gift Card to a furniture & landscaping retailer equaling the difference between the 5 Hour consultation fee and $5,000 (winner’s choice)
• 1 year subscription to This Old House Magazine
• $1,250, to be used to pay the taxes assessed on the prize value that are the responsibility of the winner, awarded as a check
• 12 VIP coupons, each for a free box of Cheerios Cereal
  ARV: $6,250

ARTS
Arts Grand Prize
Entry Period 8/2/10 – 12/5/2010
Prize Drawing 12/6/10
Fulfillment period January 2011 (TBD)

• Jeanette Walls’ Half Broke Horses Book Tour Trip in city selected by Sponsor
• Round trip air transportation from major airport nearest winner’s home to TBD location
• 2 night hotel accommodations
• Round trip ground transportation
• $300 spending money, awarded as a check
• $1,250 to be used to pay the taxes assessed on the prize value that are the responsibility of the winner, awarded as a check
• Meeting with Jeannette Walls, Author of The Glass Castle and Half-Broke Horses
• 1 autographed copy of “The Glass Castle” and “Half-Broke Horses”
• Attendance at a book tour event
• 12 VIP Coupons, each for a free box of Cheerios cereal
• One flip camera with two memory cards
  ARV: $6,250

Arts First Prize
Entry Period 12/6/10 – 8/31/11
Prize Drawing 9/1/11
Fulfillment period 9/1/11 – 11/22/11

• Trip for 2 from major airport nearest winner’s home to New York City, NY
• Round trip air transportation to New York City, NY
• 3 night hotel accommodations
• Round trip ground transportation
• $1,500 spending money, awarded as a check
• $1,675 to be used to pay the taxes assessed on the prize value that are the responsibility of the winner, awarded as a check
• 2 tickets to Broadway Show in New York City, NY (up to $500 total)
• 2 Booklets with tickets to NY top attractions ($250/person for 2 day pass)
• 12 VIP Coupons, each for a free box of Cheerios cereal
  ARV: $8,375

MUSIC
Music Grand Prize
Entry Period 8/2/10 – 12/5/2010
Prize Drawing 12/6/10
Fulfillment period January 2011

• Trip for 2 from major airport nearest winner’s home to New York City, NY
• Round trip air transportation to New York City, NY
• 6 night hotel accommodations
• Round trip ground transportation
• $700 spending money, awarded as a check
• $3,825 to be used to pay the taxes assessed on the prize value that are the responsibility of the winner, awarded as a check
• 1 VIP Program Admission (1) to the 2011 Rock ‘n’ Roll Fantasy Camp
• 1 Companion Package admission (1) to the 2011 Rock n Roll Fantasy Camp
• 12 VIP Coupons, each for a free box of Cheerios cereal
• One flip camera with two memory cards
  ARV: $19,125

Music First Prize
Entry Period 12/6/10 – 8/31/11
Prize Drawing 9/1/11
Fulfillment period 9/1/11 – 11/22/11

• Trip for 2 from major airport nearest winner’s home to a live music concert (winner’s choice)
• Round trip air transportation to TBD location
• 2 night hotel accommodations
• Round trip ground transportation
• $300 spending money, awarded as a check
• $1,025 to be used to pay the taxes assessed on the prize value that are the responsibility of the winner, awarded as a check
• 2 tickets to the live music concert (winner’s choice)
• $500 gift card for an MP3 Player and MP3 Music Downloads
• 12 VIP Coupons, each for a free box of Cheerios cereal
  ARV: $5,125

TRAVEL
Travel Grand Prize
Entry Period 8/2/10 – 2/9/11
Prize Drawing: 2/10/11
Fulfillment period: 3/12/11 – 8/31/11

• Customized travel package for winner and guest
• Round trip air transportation from major airport nearest winner’s home to TBD location resulting from the Travel + Leisure editor/travel expert consultation within the United States of America
• 6 night hotel accommodations
• Round trip ground transportation
• $700 spending money, awarded as a check
• $4,250 to be used to pay the taxes assessed on the prize value that are the responsibility of the winner, awarded as a check
• Travel + Leisure editor/travel expert consultation
• 1 year subscription to Travel + Leisure magazine. If winner is a current subscriber, winner’s subscription will be extended for one year.
• 12 VIP coupons, each for a free box of Cheerios cereal
• One flip camera with two memory cards
  ARV: $21,250

Travel First Prize
Entry Period 2/10/11 – 8/31/11
Prize Drawing: 9/1/11
Fulfillment period: 9/1/11 – 11/30/11

• Trip for 2 anywhere within the United States of America (winners’ choice)
• Round trip air transportation from major airport nearest winner’s home to TBD location for winner and guest
• 6 night hotel accommodations
• Round trip ground transportation
• $3,500 spending money, awarded as a check
• $2,000 to be used to pay the taxes assessed on the prize value that are the responsibility of the winner, awarded as a check
• 1 year subscription to Travel + Leisure magazine. If winner is a current subscriber, winner’s subscription will be extended for one year.
• 12 VIP coupons each for a free box of Cheerios cereal
  ARV: $8,000

COOKING
Cooking Grand Prize
Entry Period 8/2/10 – 3/6/11
Prize Drawing: 3/7/11
Fulfillment period: April 2011

• Trip for 2 to New York City, NY
• Round trip air transportation from major airport nearest winner’s home to New York City, NY
• for winner and guest 2 night hotel accommodations
• Round trip ground transportation
• $300 spending money, awarded as a check
• $1,775 to be used to pay the taxes assessed on the prize value that are the responsibility of the winner, awarded as a check
• Dinner at B. Smiths Restaurant Row, New York City, NY
• Autographed cookbook from B. Smith
• Cooking class at a New York City, NY selected culinary school
• $500 gift card to a kitchen and cooking retailer
• 12 VIP coupons, each for a free box of Cheerios cereal
• One flip camera with two memory cards
  ARV: $8,875

Cooking First Prize
Entry Period 3/7/10 – 8/31/11
Prize Drawing: 9/1/11
Fulfillment period: 9/1/11 – 11/30/11

• Trip for 2 to Minneapolis, MN
• Round trip air transportation from major airport nearest winner’s home to Minneapolis, MN for winner and guest 2 night hotel accommodations
• Round trip ground transportation
• $300 spending money, awarded as a check
• $1,275 to be used to pay the taxes assessed on the prize value that are the responsibility of the winner, awarded as a check
• Betty Crocker Kitchen tour and cooking lesson
• Betty Crocker Cookbook collection
• $500 gift card to a kitchen and cooking retailer
• 12 VIP coupons, each for a free box of Cheerios cereal
  ARV: $6,375

OUTDOOR
Outdoor Grand Prize
Entry Period 8/2/10 – 4/3/11
Prize Drawing: 4/4/11
Travel Dates: June 4th, 2011-June 9th 2011

• Trip for 2 to the Grand Canyon (AZ)
• Round trip air transportation from major airport nearest winner’s home to Flagstaff, AZ for winner and guest
• 5 night hotel accommodations
• Round trip ground transportation
• $500 spending money, awarded as a check
• $3,750 to be used to pay the taxes assessed on the prize value that are the responsibility of the winner, awarded as a check
• Meeting with visitor center representative to discuss the Grand Canyon itinerary
• Dinner with an Expeditions Guide
• $500 gift card to an outdoor retailer Store
• VIP Expedition Tour of the Grand Canyon, Helicopter ride over the Grand Canyon South Rim
• 12 VIP coupons, each for a free box of Cheerios cereal
• One flip camera with two memory cards
  ARV: $18,750

Outdoor First Prize
Entry Period 4/4/11 – 8/31/11
Prize Drawing: 9/1/11
Fulfillment period: September 2011

• $5,000 Gift Card to sports and outdoor retailer selected by Sponsor
• $1,275 to be used to pay the taxes assessed on the prize value that are the responsibility of the winner, awarded as a check
• 12 VIP coupons, each for a free box of Cheerios cereal
  ARV: $6,375

VOLUNTEER & COMMUNITY
Volunteer & Community Grand Prize
Entry Period 8/2/10 – 5/1/11
Prize Drawing: 5/2/11
Fulfillment period: June 2011 (TBD)

• 2011 National Conference of Volunteering and Community Service in New Orleans, LA
• Round trip air transportation from major airport nearest winner’s home for winner and guest to New Orleans, LA
• 4 night hotel accommodations
• Ground transportation
• $500 spending money, awarded as a check
• $1,600 to be used to pay the taxes assessed on the prize value that are the responsibility of the winner, awarded as a check
• 2 tickets to the 2011 National Conference of Volunteering and Community Service
• Meet & Greet with conference VIP’s
• Awards Gala admissions (2)
• $5,000 to charity of choice (501c3 organization)
• 12 VIP coupons, each for a free box of Cheerios cereal
• One flip camera with two memory cards
  ARV: $13,000

Volunteer & Community First Prize
Entry Period 5/2/11 – 8/31/11
Prize Drawing: 9/1/11
Fulfillment period: September 2011

• $5,000 to charity of choice (501c3 organization)
• 12 VIP coupons, each for a free box of Cheerios cereal
  ARV: $5,100

ENTERTAINMENT
Entertainment Grand Prize
Entry Period 8/2/10 – 6/5/11
Prize Drawing: 6/6/11
Fulfillment period: June 2011 – August 2011 (TBD)

• Trip for 2 to Hollywood, CA to attend movie premiere
• Round trip air transportation from major airport nearest winner’s home for winner and guest to Los Angeles, CA
• 3 night hotel accommodations
• Round trip ground transportation
• $400 spending money, awarded as a check
• $1,275 to be used to pay the taxes assessed on the prize value that are the responsibility of the winner, awarded as a check
• 2 movie premiere admissions
• Red Carpet walk to movie premiere
• 12 VIP coupons, each for a free box of Cheerios cereal
• One flip camera with two memory cards
  ARV: $6,375

Entertainment First Prize
Entry Period 6/6/11 – 8/31/11
Prize Drawing: 9/1/11
Fulfillment period: 9/1/11 – 9/30/11

• 104 Movie Tickets (year of movies for 2)
• 1 year subscription to Netflix
• $2,500 Gift Card to an Electronics Retailer selected by Sponsor
• Three entertainment magazine subscriptions (1 year) for one year determined by Sponsor. $1,100 to be used to pay the taxes assessed on the prize value that are the responsibility of the winner, awarded as a check
• 12 VIP coupons, each for a free box of Cheerios cereal
  ARV: $5,500

Winner List : A list of winners will be posted on the Cheerios website at www.cheerios.com/Love on or about 30 days after each specific prize drawing. Prizes will be awarded periodically from October 18, 2010 through August 31, 2011

Tags: Cheerios Do What You Love Sweepstakes